ARTIST MANAGEMENT | MARKETING AGENCY

Blank Canvas is a dynamic creative agency that seamlessly blends artist management expertise with powerhouse marketing strategies. We leverage a culture-first approach, prioritizing a deep understanding of audience needs to deliver measurable results and maximize our clients' return on investment.Our mission is to take every project to its peak potential. We ensure exponential growth across all phases of a project by delivering bespoke creative input, implementing meticulous organizational structures, and executing high-impact strategic marketing campaigns.

Meet the founder

Noel "GLITCH" Rodriguez is a marketing professional with over a decade of experience in the Latin and Hip-Hop music industries. He has held marketing leadership roles at Universal Music Latino, 300 Entertainment, and most recently served as Director of Marketing at Rimas Entertainment.Known for his creative, strategic, and results-driven approach, Glitch has contributed to campaigns for artists including Feid, J Balvin, Arcángel, Megan Thee Stallion, Maria Becerra, Sech, and Álvaro Díaz. His commitment is delivering marketing solutions that help artists build stronger brands and achieve long-term commercial success.

Feid

As the dedicated Label Manager for international superstar Feid at Universal Music Latino, I was responsible for overseeing all label marketing efforts for the artist's four album releases during my tenure. I orchestrated comprehensive, multi-channel campaigns that successfully engaged fans through concert activations, digital marketing initiatives, and influencer partnerships, contributing significantly to the artist's commercial growth.

MEGAN THEE STALLION

As a key member of the Radio Department at 300 Entertainment, I contributed to achieving multiple #1 hits with superstar Megan Thee Stallion, while accompanying the artist on promotional runs across the United States.

Maria Becerra

I Directed the strategic career development for Latin artist Maria Becerra during her pivotal transition from influencer to artist in 2021. This involved cultivating relationships
with DSP partners to secure high-visibility platforms, such as the Apple Music "Up Next" campaign. By orchestrating comprehensive marketing efforts, I contributed to the
impactful releases of the hit single "Qué Más Pues" and her debut album, ‘Animal’, effectively launching her career in the music market.

ALVARO DIAZ

As the dedicated Label Manager for rising latin artist Alvaro Diaz, I was responsible for the strategic marketing direction of his albums ‘Felicilandia’ & ‘Sayonara’. My leadership culminated in a highly successful album rollout for ‘Sayonara’, which featured a fan activation event in Mexico that drew over 5,000 attendees and significantly amplified the campaign's impact.

CAPABILITIES

From artist development to strategic marketing, we provide the creative, operational, and promotional expertise needed to build impactful careers and lasting brands.

01.

Artist Development

Build the foundation for sustainable careers.We help artists define their vision, develop their brand, and create long-term strategies that support growth beyond each release.

02.

Release Strategy

Launch music with purpose.From rollout planning and DSP campaigns to media outreach and promotional timelines, we coordinate every stage of a release.

03.

Brand Marketing

Create campaigns that connect.We develop creative marketing strategies, partnerships, content initiatives, and audience-focused campaigns that strengthen an artist's presence.

04.

Audience Growth

Turn listeners into loyal fans.Using analytics, community management, digital marketing, and fan engagement strategies, we help artists build meaningful relationships with their audience.

05.

Creative & Digital

Build a professional brand ecosystem.From websites and EPKs to visual assets, content direction, and digital experiences, we ensure every touchpoint reflects the artist's identity.

06.

Live & Touring Support

Extend the brand beyond streaming.We support promotional campaigns for tours, live performances, interviews, appearances, merchandise, and fan experiences.

LET'S BUILD SOMETHING THAT LASTS.

Whether you're launching a new project, growing your brand, or looking for strategic guidance, we'd love to hear about your vision.

© Blank Canvas Management. All rights reserved.

Thanks

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